Jan 26, 2018
There's a lot of tools online that you can use to help improve your SEO. When you're picking which ones to use, make sure that Google Trends is in there. It's one of the best tools you can use, as it gives you so much information on what you can to do to improve your SEO. Here's how you can use it to give your site a boost.
What Is Google
First of all, you'll need to know what Google Trends is before you can use it. It's a tool that shows you what the world is searching for at any given moment. Not only that, it'll show you exactly where these searches are located, too. If you really want to sharpen your SEO and bring in more readers, you can use this information to punch up your keywords and improve your visitor rates.
The Top Three Trends
When you log into Google Trends, you'll see the most popular searches overall on the front page. This can be helpful, but it's not where you'll find the good stuff. Webmaster Lisa N. Hawkins at BestAustralianWriters says, “Check out the three tabs that Google Trends offers. These are The Hot Search, Top Charts, and Explore. These give you all the relevant information to your industry.”
The Hot Search: This tab shows you what terms people are looking for right now. If you use a term from this search, you can get a good boost in traffic.
Top Charts: This tab shows you what's popular in certain sectors. This is incredibly handy as you can look for your industry, and find keywords that are resonating with your audience.
Explore: Finally, this tab helps you find the right keywords for your piece. Enter any search term in, and you'll get related terms that will boost your traffic.
How To Use Google
SEO manager Conrad A. Jimenez at Best British Essays and Top Canadian Writers says, “If you know how to use Google Trends, you can write much more effective blogs.” Here are his tips for using Google Trends.
Writing Your Blog Posts
Now that you have your search terms, you can start writing up your blog posts. There's an art to writing your posts to get the most out of the keywords. Ensure your hard work doesn't go to waste!
There you have it. When you know how to use it, Google Trends is a powerful tool. Put it to good use, and you can give your SEO a serious boost. It's all about finding the right keywords for your audience.
About The Author:
Jennifer is the business developer that works in different areas of education, technology, security and various types of online marketing. Prior to business developing Jennifer was consultant at Deloitte, and managed security services provider and developer of a wide range of security solutions.
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