Jan 5, 2018
When I first became a contractor many years ago I did what
everyone else did when the phone rang: I ran out and gave an
estimate.
That’s what
we do as contractors, right?
This practice over the years has conditioned homeowners to
expect every home improvement company they deal with to follow the
same pattern:
Call…set up an appointment for an estimate…meet the person at my
house…gather a bunch of estimates…then pick one of them.
That’s the clients’ system. Unfortunately, it doesn’t favor us, the
contractor.
I’m going to share 2 things for you to try that may be new to you,
but will help you differentiate yourself from the masses, connect
deeper with your prospects and take control of the sales process so
it favors you and the prospect.
Slow Down
The first thing is for you to not run out to everyone that wants
an ‘estimate.’ Take some time to have a conversation with them on
the phone. In fact, I argue that you should never go physically see
someone unless you’ve had a 5-15 minute conversation about what
they want, when they want it, about what it will cost, etc.
When you slow down the process you are taking control and
differentiating from the other companies they are talking to.
There are word tracks and techniques that we teach at the
Contractor Sales Academy that help contractors become phone
pre-qualification experts so these conversations are not
awkward.
Slowing down shows you are in control. It communicates “I am the
expert and this is how we do things here.”
Remember, an ‘estimate’ is a guess or an approximation of cost.
That is easily doable over the phone with someone. This one thing
will save you from numerous hours running around and talking to the
wrong people.
About The Author:
Tom Reber is the host of The Contractor Fight Podcast. He has helped numerous contractors around the world generate millions of dollars in sales and profits, become stronger leaders and build better teams. Hit up TheContractorFight.com for tips and strategies to help you kick ass in business and life.
Editor’s Note: I have only known Tom Reber a short time and I trust him and find him to be very knowledgeable and capable on the subject operating and growing remodeling companies.
I Highly Recommend all contractors spend some time on his/her website and get to know him/her. He/she is a valuable resource to all contractors, not just remodel contractors. Please be sure to let him/her know Randal DeHart, The Contractors Accountant, recommended you.
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I trust this podcast helps you understand that outsourcing your contractor's bookkeeping services to us is about more than just “doing the bookkeeping”; it is about taking a holistic approach to your entire construction company and helping support you as a contractor and as a person.
We understand the good, bad and the ugly about owning and operating construction companies because we have had several of them and we sincerely care about you and your construction company!
That is all I have for now, and if you have listened to this far please do me the honor of commenting and rating the Podcast www.FastEasyAccounting.com/podcast Tell me what you liked, did not like, tell it as you see it because your feedback is crucial and I thank you in advance.
I trust this will be of value to you and your feedback is always welcome at www.FastEasyAccounting.com/podcast
This Is One more example of how Fast Easy Accounting is helping construction company owners across the USA including Alaska and Hawaii put more money in the bank to operate and grow your construction company. Construction accounting is not rocket science; it is a lot harder than that, and a lot more valuable to construction contractors like you so stop missing out and call Sharie 206-361-3950 or email sharie@fasteasyaccounting.com
Thinking About Outsourcing Your Contractors Bookkeeping Services?
Click On The Link Below:
This guide will help you learn what to look for in outsourced construction accounting.
Need Help Now?
Call Sharie 206-361-3950
Thank you very much, and I hope you understand we do care about
you and all contractors regardless of whether or not you ever hire
our services.
Bye for now until our next episode here on the Contractors Success
MAP Podcast.
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